Mar
31
Know When Two Sites Are Better Than One?
06:49 pm
Back in the good old days it wasn’t nearly so tough to get decent rankings fast. Wasn’t nearly so complicated either. You put up some pages, got some links and built from there. Enjoying improving rankings on your way to the top. But that was then and this is now. Now there might be times where you WOULD be better off with two sites, (same niche) than just one.
And if I might chance to read you mind you’re thinking, “What? Is this guy crazy? I can’t keep one site going and growing much less two.”
I’m with you. But read on to discover when you might want to break out the second site.
===> Aggressive Article Marketing
Say you’re engaged in an aggressive article marketing campaign. Or you’re chasing as many reciprocal links as you can. Both legit ways to drive potential visitors or customers or subscribers to your site.
Yet how’s that going to mesh with the go slow approach to links Google now favors? Think your zeal might throw be like throwing sugar in the gas tank? And ace you out of the running for top rankings in Google? Maybe.
So if you want to use an article submission service that blasts your article far and wide you might want to rethink that. Or at least develop a second site for the links in your resource box to point to. Since if you’ve got a site you’re grooming for Google, too many links of any kind too fast raises a red flag.
===> Link Triangulation
It’s helpful to have two sites to do link triangulation. Which is a great way to get one way links.
Let’s assume you feel one way links are better. To get those two sites are a must. Simply offer to link to your link partner’s site from Site A while they link to your Site B.
Next time offer to link to the other web site from Site B while they link to your Site A.
This approach lets you build one way links to two sites at once, albeit at half speed. Which is a good thing since you’re building links slowly. Or the currently approved approach for Google.
===> Adsense or Affiliate Site?
Some seemingly have strong feelings about whether or not Adsense cannibalizes affiliate sales.
Of course the ONLY way to know for sure is to test it. Simply take an established site and run Adsense ads alone for one month. Then drop those ads and feature affiliate products only for the next 30 days. Which produces the most cash flow?
If you find Adsense does cannibalize this may be another situation ripe for the two site solution. Obviously you’ll want to edit the content so it’s close to unique for each site. Or you might emphasize product reviews on the affiliate site. While offering informative yet more topical articles on the site featuring Adsense.
===> Yahoo/MSN vs Google Focus?
More and more there is precious little overlap in the respective top rankings of Yahoo, MSN and Google. What works great for grabbing top MSN rankings might well get you in hot water over at Google. While Yahoo at times yearns to be more the anti Google than anything else.
That said, both Yahoo and MSN are more forgiving of, uh, enthusiastic optimization techniques. For instance you can get away with a higher keyword density with them than you would ever dare try with Google anymore.
But as in real life it’s hard to please two bosses. So the smart thing might be to set up two sites. To make it easy exclude the googlebot from the site designed with Yahoo/MSN in mind using your robots.txt file. And then reverse roles by excluding Yahoo/MSN from the site you’re using to catch Google’s eye.
So there you have it. Four instances when two sites may be better than one for your home based internet marketing business.
Filed Under SEO Tips and Tricks and Tutorials | Add comment
Mar
29
Forget Adsense for a While and Concentrate on Content and Traffic Building
08:05 pm
One of the things I have noticed in the past two years is how most Webmasters are obsessed with their Adsense Earnings or quick monetization techniques. I can see so many postings in other forum regarding how can I earn $20 or $100 a day, my Google and Alexa ranking is dropping and it sucks. But nobody is asking or working on sites which are build to entertain people and in the course earn money for the Webmasters themselves. When I built Ex-designz.net, it was not in my intention to monetize the site. My intention was to put stuff on the site that I’m passionate with. It took three years to get sufficient and consistent traffic. Then I decided its about time to monetize the website to pay for the cost of the web hosting.
You can earn from Adsene when people click on your ads, which means they have to leave the site. So to earn real good from Adsense your site needs to be boring and dead, unoriginal, MFA or a splog. Or in short your site should suck big time. But think for a moment… We are living in a great digital age, where new media is giving the old media run for their money. The big portals with niche are still in. We all are experts in our own fields. If we can’t monetize our expertize in this time, I doubt there would be any better time. So my suggestion is to build sites of your interests. Forget link building, directory submissions, gaming Digg and other Digg clones. Just write about what you are passionate about. Choose anything. And trust me it will take time, but you will get plenty of traffic, many more ways to monetize it, and something to show off to your friends, collegue, schoolmates and parents.
Filed Under SEO Tips and Tricks and Tutorials | Add comment
Mar
28
Google 2084-see to believe
05:39 pm
This is what I got while surfing today on internet.Do you think it would be possible for google to move upto that extent???
Filed Under Funny stuff | 2 comments
Mar
25
Gtalk in Firefox sidebar
05:46 pm
Google has released a new gadget called Google talk gadget which is more usable than the stand-alone GTalk desktop client or the floating AJAX version in GMail. Its better because here chat windows don’t open as popups like it happen in Gmail.Instead chat windows open in tabs as in Firefox.For webmasters they can even integrate this gadget in their webpages as I had done here.The script for integrating gtalk in webpage can be found here.If you don’t like to see the same webpage all the time,you have a alternate option of loading gtalk in your Firefox sidebar.Just follow the following steps.
1. To add Google Talk to your Firefox sidebar, bookmark the following URL (right-click and choose Bookmark this link or press ctrl + D)
talkgadget.google.com/talkgadget/client
2. Now goto Bookmarks menu, navigate to the above bookmark, right click and choose Properties. Tick the checkbox that says Load this bookmark in the sidebar as shown in the figure below.
Filed Under Gmail Tips and Tricks and Tutorials | Add comment
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