May
14
Understand your link popularity
10:10 pm
You’re likely questioning what in the world can be so popular about a link! Link popularity refers to the ranking assigned to your site by the search engines, and it determines the ranking your page gets when keywords are entered into a search engine. Therefore, you’re most likely speculating, how do I make my link popular? Search engines are discretionary, giving status in addition to ranking to websites that acquire links to their pages from closely related, quality sites. Google developed the process, and now virtually all the most popular search engines use it to rank your sites in their indexes. The more frequently used your keyword is, the tougher it will be to achieve link popularity, but without attaining this step, it is nearly certain your webpage may never rank highly on any search engine. Nonetheless don’t be frustrated; there are competent ways of accomplishing link popularity via the most competitive keywords.
The first is that merely linking up with a vast group of other webpages will not achieve link popularity. Search engines may well aggressively discriminate against your web page if you are interlinked with a link farm, so steer clear of them!
The next thing to remember is the condition of the site you are linking to. In no way link to a page you have reservations about your visitors seeing. Linking to websites of poor quality would certainly diminish your link popularity, if not essentially devastate it.
Filed Under SEO Tips and Tricks and Traffic building | Add comment
May
13
Making user friendly Online forms
10:05 am
An online form allows prospects to take a variety of actions: contact you, subscribe to your e-zine, request information and, of course, order something. A form is a communication tool for them and a marketing tool for you. You need an online form to collect contact information and to get permission to communicate with prospects. Otherwise, once they leave your site, they could be gone forever.
An online form itself isn’t effective marketing, however. In fact, if you’re committing the following mistakes, yours could be costing you customers.
- Requiring unnecessary information : Do you really need prospects to provide personal information such as a company title, phone number, mailing address and registration of a login name and password? If not, remove these fields or label them as optional.
- Restricting open fields : Ever type so many characters that a field ended before you finished? Expand the length of your fields to account for long names, e-mail addresses and other information you require.
- Forcing repeat work : If your forms are not completed correctly, are prospects forced to start over? They won’t. Be sure to retain the information already entered while pointing out the area that needs attention.
Don’t just fix your forms; optimize them. Try these time-tested tips to make your forms better marketing tools:
- Include your contact information. Give prospects the option to call you instead of, or in addition to, completing your online form.
- Offer your e-zine. While they’re already contacting you, invite them to subscribe to your newsletter.
- Ask how they found your site. This optional question could give you insightful marketing information without putting off prospects.
Your online forms get prospects to make initial contact with you. Make this process painless because your online forms won’t get a second chance to make a first impression.
Filed Under Web Design, Web Standards and Website Marketing | 1 comment
May
08
Why wordpress?
02:04 pm
If you are new to WordPress and looking for reasons to use WordPress as a CMS (content management system) in your new website, let me give you some.
Open Source Software
WordPress is an Open Source software which allows it to be used free of cost. You can use it on any kind of personal or commercial website without have to pay a single dime for it. It is built on PHP/MySQL (which is again Open Source) and licensed under GPL.
User Friendly
You don’t really have to be experienced to use WordPress on your website. Nowadays most of the hosting companies provide the ability to install WordPress on your site at a single click of the mouse. The administration section is easy to navigate and its even easy to add articles/content to your website.
Themes Support
You will never run short of templates when using WordPress. If you don’t like the themes that come with the default installation of WordPress, you can hunt on the Internet and you will find thousands of free themes that you can download and use for your website. There are themes which can even make your website look like a regular site instead of a blog.
Plugins Extend Functionality
WordPress plugins allow you to do just about anything that you want and can be installed in a jiffy. For example, you want to paginate your blog posts, just look on Google and you can easily find the relevant plugin that will easily do the job for you.
Standards Compliant
WordPress is one software that follows all the Web Standards and keeps your blog or website compliant to all the rules that have to be followed when running a website.
SEO Friendly
Search Engines have to be definitely kept in mind when building a website. WordPress uses different functions which allow it to be search engine friendly. For example sending pings to other sites, making categories, tagging your posts, use of h1/h2 tags etc.
Large community Support
As per recent statistics, WordPress is used on more than 1% of the websites on the Internet in the world. There is a large user community backing the development of this software. So, whenever you face any problems, you can go through all the available WordPress forums and communities and find answers for all your questions.
So, you see the benefits of using WordPress now? And, you can add to this list by providing your feedback in the comments.
Filed Under Tutorials and Wordpress | Add comment
May
07
Emotions involved in Web Designing Colors
06:53 pm
Color Theme on your website design template is very important to realize that different colors invoke different emotions, are associated with specific concepts and say different things in each society. The colors you choose will have a direct effect on how the public perceives your web company. Technology allows us to create color combinations.
Here are some of color according from Human Body Chakra’s :
Red:
Sense of power, excitement and energy, Money, strength, action
Orange:
Love, passion, sexuality, Ideas, Imaginations, Currier, friendliness, and energy
Pink
Love, Peaceful, happy, feminine, compassion, sweet, playful
Yellow:
Prosperity, Caution, brightness, intelligence, joy, organization, Spring time
Green:
Health, nature, comfort, growth, freshness, sharing and responsiveness
Blue:
Knowledge, Scientist, Understanding, cooperation, protection and security
Purple:
Spiritualism, Royalty, sophistication, religion
Black
Super power, Elegant , Dramatic, classy, committed, serious
White:
Pure, fresh, easy, cleanliness or goodness
Filed Under Tutorials and Web Design | Add comment