You’re likely questioning what in the world can be so popular about a link! Link popularity refers to the ranking assigned to your site by the search engines, and it determines the ranking your page gets when keywords are entered into a search engine. Therefore, you’re most likely speculating, how do I make my link popular? Search engines are discretionary, giving status in addition to ranking to websites that acquire links to their pages from closely related, quality sites. Google developed the process, and now virtually all the most popular search engines use it to rank your sites in their indexes. The more frequently used your keyword is, the tougher it will be to achieve link popularity, but without attaining this step, it is nearly certain your webpage may never rank highly on any search engine. Nonetheless don’t be frustrated; there are competent ways of accomplishing link popularity via the most competitive keywords.
The first is that merely linking up with a vast group of other webpages will not achieve link popularity. Search engines may well aggressively discriminate against your web page if you are interlinked with a link farm, so steer clear of them!
The next thing to remember is the condition of the site you are linking to. In no way link to a page you have reservations about your visitors seeing. Linking to websites of poor quality would certainly diminish your link popularity, if not essentially devastate it.